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Update: Proposed Postage Rate Increases For Your 2018 Budget

The United States Postal Service (USPS) announced their proposed 2018 postage rates with an effective date of Sunday, January 21, 2018. Note, these rates are preliminary as the Postal Regulatory Commission (PRC)…

Ensure Your Message and Mission Get Delivered Through Trigger Campaigns

Trigger campaigns are exactly what they sound like – event based campaigns launched on the occurrence of a specific activity. The benefit and value of using a trigger campaign is simple: having different types…

Supercharge Your 2017 #GivingTuesday Campaign: Do These 9 Things NOW!

Five years ago, an ambitious idea for a designated day of giving came to fruition. #GivingTuesday was born out of a collective of fundraisers, strategists, and other social do-gooders and it raised $12 million in its…

Get Informed and Take Advantage of USPS’ Latest Offerings

As seen in the September 2017 edition of DMAW’s AdVents newsletter.    Production Solutions’ Director of Resource and Supplier Relations, Carolyn Angelini shares a few of the latest offerings from USPS.…

Update on Mail Operations Impacted by Hurricanes (AS OF 10/4/17)

Production Solutions is in contact with our direct mail clients regarding mail operations impacted by natural disasters. We are committed to bringing you the latest updates to keep you informed on how to handle your…

Proposed 2018 Postage Rate Increase for Nonprofit Mailers

It’s the time of year that many of our clients are preparing their 2018 budgets. For mailers, this includes predictions on future postage rate modifications. While the commercial industry is projected to have a CPI…

5 Signs Your Email Marketing Strategy Needs a Makeover

With year-end quickly approaching, how well is your organization’s digital strategy performing so far? If your marketing messages and initiatives aren’t driving the results you need, your digital program,…

2017 Bridge Takeaways for Better Fundraising Results

“Is there something risky or bold? Go after it!” says Liz Murray, a Bridge Conference Keynote Speaker. The Production Solutions (PS) team thought big and bold as we attended the 2017 Bridge to Integrated Marketing…

Neuro-Fundraising: What Are Your Potential Donors Thinking?

Through A/B testing you are often able to determine if one photo elicits a higher response than another photo. But, do you know why? And can you afford to do “live testing” of 12 photos? With 95% of our purchase decision…

How to Ensure a Smooth and Successful Press Check

Press checks can be tough– long hours, lack of sleep, machine failures, problems and time away from the office.  So much so that I have found most folks would shy away from one at all costs.  Not me!  I enjoy press checks…