Client Listening Tour: INTEGRATE FOR AN OMNICHANNEL APPROACH

As we engaged with our clients throughout our Client Listening Tour in 2023, recurring themes emerged regarding both clients’ immediate and future needs. Ben Harris, President, and Leigh Janis, Vice President of Sales & Client Experience, met with over 25 of PS’ clients over the year and discovered that within the diverse tapestry of clients’ requirements, goals, and aspirations, several key themes became evident, and Production Solutions can make an impact. The fourth of five key themes we learned about from listening with purpose was:

INTEGRATE FOR AN OMNICHANNEL APPROACH!

As the shift towards omnichannel approaches becomes a necessity rather than a possibility, clients are looking for guidance on streamlining internal processes and breaking down departmental silos.

The quest for new channels and donor engagement strategies aligns with a growing realization that data plays a pivotal role. Clients anticipate that data expertise will facilitate this transition and look to PS for assistance in navigating this intricate landscape. Additionally, clients aspire to integrate services across various partners, including Moore divisions, and seek streamlined collaboration solutions.