We are looking forward to attending the 2017 National Postal Forum (NPF), which is being held at the Baltimore Convention Center next week from May 21–24. NPF has partnered with the United States Postal Service (USPS) to present the premier event in the mailing industry.
The Forum focuses on mailing and shipping trends and promises a comprehensive educational program. If you are interested in expanding your knowledge on postal topics, this is an event you won’t want to miss. Many of Production Solutions’ key mailing and logistics partners will be onsite to network, listen to keynote speakers, and participate in the thought-provoking workshops.
We’re particularly interested in hearing what the experts have to share on the following topics:
Informed Visibility Data will enable mailers to get real-time mail piece scan data and start the clock visibility. Much like you can track an Amazon package on its way to your home, the USPS is moving in the direction of sharing the location of your mail pieces throughout their entire network.
Here at Production Solutions, we take ensuring the security of our clients and their donor information very seriously. We continually keep an eye on the direction of this topic so we are two steps ahead of the status quo in terms of our data protection strategy. We’re looking forward to hearing more from the mailing industry around how they’re managing the increasing emphasis in this area.
An important initiative we have for our clients is consistently looking for ways to integrate cross-channel marketing to bridge the gap between mail and online mediums. We’re eager to learn tips on how mailers are currently utilizing the rollout of Informed Delivery, which enables recipients to get a preview of their mail before it arrives in their mailbox. This also provides an opportunity for marketers to cross-promote their efforts.
Since the USPS has updated their mailer scorecards, we are looking forward to learning more about the recent changes. The better they can perform as our partners, the better we can perform for ours.
If you are attending the National Postal Forum and want to connect with a Production Solutions colleague, our Director of Resource & Supplier Relations, Carolyn Angelini will be onsite to answer any questions you may have. Please be sure to reach out to her at: email@example.com.
We hope to see you there!