Webinars

Let’s Get Direct: Innovation At Full Speed

July 29, 2025 at 1:00 p.m. ET

In today’s fast-changing environment, mailers are being asked to do more with less time, tighter budgets, and the ever-present pressure for results. Staying ahead isn’t about a single breakthrough. It’s about continuous innovation — fine-tuning, adjusting, and making small, smart changes that add up to big performance gains over time.

This webinar, led by Meredith Piemme, Strategic Partnerships Director and Jenn Bullard, Senior Account Manager at Production Solutions, will share real-world examples, lessons learned, and tactical ideas you can apply right away to help your program stay agile, efficient, and future-ready.

Production 101

August 12 at 10:00 a.m. ET 

Have you ever wondered what goes into the production of your typical direct mail project? From artwork and data all the way through printing and mailing, this presentation explains it all!

We will dive into the different types of printing presses, inks and papers, and explore how typical data files are processed at a mailshop. In addition, we will attempt to unravel some of the mysteries of the USPS and the general logistics around what happens to mail AFTER it leaves the mailshop.

There will be plenty of time for any and all questions in this informal webinar, so bring your curiosity!

Production 101

November 19 at 2:00 p.m. ET

Have you ever wondered what goes into the production of your typical direct mail project? From artwork and data all the way through printing and mailing, this presentation explains it all!

We will dive into the different types of printing presses, inks and papers, and explore how typical data files are processed at a mailshop. In addition, we will attempt to unravel some of the mysteries of the USPS and the general logistics around what happens to mail AFTER it leaves the mailshop.

There will be plenty of time for any and all questions in this informal webinar, so bring your curiosity!

Past Webinars

Let’s Get Direct: The Postal Puzzle

The first in a new, candid leadership series presented by Production Solutions! 

As you prepare for another USPS rate increase, Production Solutions is here to help you adapt and stay ahead of the most complex postal landscape changes in recent history. In this roundtable session led by Ben Harris, President, and Carolyn Angelini, Vice President of Postal Affairs, we’ll unpack what you need to know and share practical strategies you can use right now.

If you’re managing mail, fundraising budgets, or campaign performance, this is time well spent.

The Postal Puzzle: Solving for Uncertainty in a Shifting Market

Are you struggling to piece together the complex changes happening at USPS? Join Production Solutions for an essential webinar that will help you assemble the complete picture of postal changes affecting your direct mail programs.

Postage rates are projected to increase, and this essential postal affairs webinar will present all the changes and their impact on your mailing budget to you.

We’ll also help you connect the pieces to all the upcoming changes to delivery time and service standard changes, prepare for future increases and provide timely updates to the USPS Promotions and Incentives Program.

USPS Promotions and Incentives 2025

Are you spending too much on postage? Learn how your organization can use the USPS Postal Promotions and Incentives Program to maximize postal savings and elevate creativity in direct mail campaigns. This year has seen significant changes to the program and our webinar details all the key updates, strategic recommendations to enhance your mailings as well as new promotions and how to best leverage them.

Production 101

Have you ever wondered what goes into the production of your typical direct mail project? From artwork and data all the way through printing and mailing, this presentation explains it all!

We dive into the different types of printing presses, inks and papers, and explore how typical data files are processed at a mailshop. In addition, we unravel some of the mysteries of the USPS and the general logistics around what happens to mail AFTER it leaves the mailshop.