VDP & Connecting to the Donor’s Values
Variable Data Printing (VDP) is a form of digital printing that allows text, images, graphics, etc., for each donor’s mail piece, to be completely personalized for them. This personalization is all powered […]
Envelope Fundamentals – Learning the Basics!
PS sat down with Michele Rosenberger, Senior Sourcing Manager, to get the low-down on envelopes and all that you need to know […]
Does Direct Mail Have You Seeing…Pink?
We’ve all been there. You’ve spent days, nights, weekends perfecting your direct mail package. Tweaked your copy, agonized over your asks, selected […]
Paper Choices: How We Know What Type of Paper to Use!
There are many things to consider when choosing paper. What is the intended use? Will the recipient need to write on the paper […]
Production 201: Data Security
In today’s digitally diversified data environment, coupled with our complex world, security can appear to be a large endeavor to build and […]
Last Stage of the Production Process: Post-Production!
Here at Production Solutions, the process for billing a client’s project is completely customized. Our main difference on the market in the […]
The Postal Logistics of Mail Tracking
The greatest advantage of mail tracking: being in the know! You can do so much with inbound reply and outbound mail tracking, […]
Navigating the USPS with the help of PS!
We love Direct Mail! Even in today’s digital revolution, it is still one of the most cost-effective and reliable ways to reach […]
The Role of a Mailshop!
The role of a mailshop is multifaceted. A mailshop is a company that specializes in preparing direct mail packages for mailing. After […]
Let’s Get Personal!
Who doesn’t love to get a good old-fashioned handwritten letter or card in the mail these days? With the acceleration of technology, […]
Don’t Let Data be Daunting!
We hear it all the time – “It’s in the data! Just look at the data for the answer!” But what exactly […]
The Proofing Process
Before an envelope or flatwork goes to print, it is critical to have a proof as part of the process. Even though […]