PS News Hub

2015-postal-rates
The Postal Regulatory Commission (PRC) has issued an approval ruling on the most recent rates that were filed by the USPS. The implementation date is May 31, 2015. Below is a grid that shows the current Nonprofit letter rates compared against the rates approved for 2015. Note, there are two [...]
Thu, May 07, 2015
Source PS News
March DMAW Lunch and Learn sponsored by mGive Lisa Kagel, Sr. Director, Digital Engagement & Customer Experience, presented to a nearly full house at the Old Ebbitt Grill in DC. She shared with us, old timers and newbies alike, just how the American Red Cross is tackling the octopus swimming [...]
Wed, Apr 29, 2015
Source TheDMAW
New to direct response marketing, I jumped at the chance to attend DMAW's March DM 101 session. As I sat through the fantastic presentations, I realized that a direct marketing campaign is actually a lot like the delicious taco bar we enjoyed for lunch: In order to have a complete [...]
Mon, Apr 27, 2015
Source TheDMAW
by Alicia Toles Can you guess which of the following mistakes happened? A back to school appeal that mails in August without a reply envelope, a segment of donors who were included by mistake, or Midwest chapter donors receiving a mailing that references Los Angeles… If you guessed all, you [...]
Thu, Apr 23, 2015
Source TheDMAW
2015-postal-rates
Just yesterday we posted that the mailing industry was speculating that the Postal Service would hold off on submitting a new rate proposal to the Postal Regulatory Commission (PRC), at least until the Court of Appeals made a ruling on the exigent surcharge or until late Summer when the exigent [...]
Fri, Apr 17, 2015
Source PS News
As of April 14th, the Postal Service has still yet to submit a revised rate proposal to the PRC. Even if they would submit today, it will take 7 days before it would be approved and another 45 days until it is implemented; which would put the increase in early [...]
Wed, Apr 15, 2015
Source PS News
The Candid Confession (and Complaints) of a Direct Marketing Pioneer Complete this form and start your free subscription today. Fresh insights from direct marketing pioneer George Lizama. Advice and tips on doing business right. What's really going on in the direct marketing business these days. The post Subscribe to Production Interrupted appeared first on Production [...]
Thu, Dec 04, 2014
Source Production Solutions
Woman using laptop at desk
by Jennifer Newell, Digital Services Manager, PS Digital We all know that things change. And in the case of direct response art and copy, things can change multiple times. Think that creative was final? Think again. You may find yourself in the middle of email production making unforeseen changes to art, copy [...]
Wed, Sep 03, 2014
Source The Right Hook
Steve Nardizzi, Wounded Warrior Project - Opening General Session Keynote
by Leah Ibraheem, Senior Digital Services Manager, PS Digital Here's Part 3 in our leadership lessons series inspired by the recent Bridge to Integrated Marketing and Fundraising Conference. Click here to see Part 1 and here to see Part 2. As we mentioned last time, the amazing keynote speakers at Bridge this [...]
Wed, Aug 20, 2014
Source The Right Hook

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