Contact Us

Postal Updates

04.09.21

The Informed Delivery Promotion: Increasing Visibility and Reducing Costs!

Informed Delivery has been around long enough to have gained a solid following of people that absolutely swear by it. Even better, this autumn the USPS will be running their annual postal promotion so you can receive a 2% discount on your postage costs while also gaining the expanded visibility benefits of using Informed Delivery!  HOW IT WORKS  If you haven’t tried Informed Delivery before,…

03.05.21

Melding Digital & Direct Mail with the USPS Mobile Shopping Promotion!

This summer, the USPS will again offer their Mobile Shopping promotion in an effort to encourage everyone to continue to invest in technologies to bridge the gap between their digital programs and their direct mail. Read below about how Production Solutions can help you qualify for the promotion! How does the promotion work? Include in…

02.08.21

What is the USPS’ Earned Value Promotion?

EVP! EVP! EVP! The Earned Value Promotion (EVP) has a reputation of the least understood USPS mailing promo of the year. If you read the USPS’ fine print about the promo, it talks about MID’s/STID’s/CRID’s/ShareMail and, well, you lost me there… However, EVP is one of the simplest of the USPS Mailing Promotions to take…

01.08.21

2021 USPS Promotion Schedule

The United States Postal Service (USPS) will continue its special offers and incentives program for nonprofit mailers in 2021. These promotions are a terrific way to experiment, save money and perhaps drive higher response rates for your mail program. Tactile, Sensory and Interactive Mailpiece Engagement Registration Period: December 15, 2020 – July 31, 2021 Promotion…

10.13.20

2021 Postage Rate Chart Changes!

The Postal Service filed new rates with the Postal Regulatory Commission (PRC) for Market Dominant Rate Changes, and these rate changes will officially go into effect on Sunday January 24, 2021. This is a typical CPI (Consumer Price Index) based rate change under the laws of the Postal Accountability and Enhancement Act (PAEA) which was…

09.28.20

Lifecycle of a Mail Piece

The work of postal workers, and how PS manages this information to help our clients, is incredibly valuable. It’s important to understand the mail piece lifecycle and it’s different milestones just as a postal worker does, to elevate your understanding of the post office! From the mailshop to the donor’s residence, the mail piece takes…

04.02.20

COVID-19 – USPS Operations Update

As we continue to navigate through the COVID-19 outbreak, here is the latest information regarding USPS operations for you to know as of Monday, November 30th, 2020. The Postal Service™ will temporarily suspend international mail acceptance for certain destinations due to service impacts related to the COVID-19 pandemic. Effective November 27, 2020, the Postal Service…

03.20.20

2020 Decennial Census: What You Need to Know! 

The 2020 Decennial Census, conducted by the federal government and mandated by our constitution is landing in our mailboxes this week! The Census is critical as it helps determine how many seats our states get in congress, shapes what federal funding looks like in your local community for schools, fire departments, infrastructure programs and so…

02.25.20

Informed Delivery is Changing for 2020! Are you ready?

The USPS is typically slow to change, but Informed Delivery waits for no one! With little fanfare, the Terms and Conditions for Interactive Informed Delivery campaigns were updated this past January. These changes go into effect IMMEDIATELY, and all marketers must agree to them in order to submit a campaign. While the changes aren’t groundbreaking…

01.14.20

Leveraging Direct Mail Personalization Techniques For Your Program

The Association of National Advertisers announced “personalization” as the 2019 marketing word of the year.  In this age of continuous connection, donors are being subconsciously groomed by the “Amazon Effect” to expect 24-7, seamless,  predictive interactions with companies and nonprofits alike. Having a thoughtful, well-mapped out donor journey that includes personalization has quickly become a…