Tone and delivery can turn what was meant to be sarcastically funny, into an insult inadvertently I am so glad I’m old…I mean mature (To be “AARP-politically-correct”) Being mature...
How Does Your Email Render in Different Email Readers Quality control tip: make sure to test your outbound marketing emails in a variety of email clients (email readers) as they will look different...
If you’ve been too busy to soak up all of the great content making the rounds at the recent direct marketing conferences and in the industry’s blogosphere, don’t worry! Production Solutions...
Making the case for ongoing employee feedback: good, bad or ugly I’m fortunate in my position as CEO within a privately held direct response company to be in a position that affords me the...
THE PROJECT A top New York-based agency (“Agency”) that specializes in creating record-breaking fundraising campaigns for cause-based nonprofits has been a long-time partner with Production...
You’re a 21st century communicator You’re working hard to post on at least one social network, and maybe several of them, every day You even know what Snapchat is After spending hours each week...
