A Year of Insights Direct mail is both growing in cost AND continues to be a fundraising powerhouse, so it is paramount that nonprofits continue to invest in this critical communication channel...
As a part of my job here at PS, I am exposed to a LOT of mail And one of my favorite job responsibilities is to share a monthly testing PowerPoint deck we call “Michelle’s Mailbox” ...
Virtually lunching with a colleague and dear friend recently, chatting about all things life and work, I was suddenly struck by a trait she and I have in common: hyper-independence A buzzy word that...
The USPS Promotions for 2024 have started with a bang as we have seen more and more approvals for campaigns utilizing the Tactile, Sensory and Interactive promotion Many of our clients have also...
Are you looking at your mailing schedule for 2024 and thinking, “How can I offset some of the postage increases!” If so, you are not alone Mailers are feeling the effects of the twice-a-year...
As a part of PS’ new hire onboarding experience, I have the privilege of meeting with our new employees early on in their new roles I began taking some of this time to ask them to describe our...