Throughout 2023, PS President, Ben Harris, and Leigh Janis, PS VP of Sales & Client Experience, set out to interview and speak with over 25 PS clients for a ‘Listening Tour’. The purpose was to actively listen to our clients’ […]
Blog Archives
DMAW’s annual Production Day brings together direct mail professionals from agencies, list brokerages, printers, and mailshops to educate those new to the industry with a full day of presentation! This year’s event was hosted by digital print production powerhouse DCG […]
When March Madness was happening in May, I reflected and was reminded of the pivotal role basketball has played in my life for over 25 years. From playing at an early age through college to coaching at a variety of […]
We all remember the old “Reduce, Reuse, Recycle” slogan from years ago with its ubiquitous tri-arrow logo. But did you ever wonder why “REDUCE” was the first of those three options? It’s not just because it makes the tagline alliteratively […]
As we move closer to July 2024, significant changes are on the horizon for postal rates and incentives. Here is what you need to know to understand these adjustments and how to strategize effectively and minimize the impact on your […]
As we engaged with our clients throughout our Client Listening Tour in 2023, recurring themes emerged regarding both clients’ immediate and future needs. Ben Harris, President, and Leigh Janis, Vice President of Sales & Client Experience, met with over 25 […]
A Year of Insights Direct mail is both growing in cost AND continues to be a fundraising powerhouse, so it is paramount that nonprofits continue to invest in this critical communication channel. Controlling costs while sustaining an impactful mail program […]
As a part of my job here at PS, I am exposed to a LOT of mail. And one of my favorite job responsibilities is to share a monthly testing PowerPoint deck we call “Michelle’s Mailbox”. These decks are sent […]
Virtually lunching with a colleague and dear friend recently, chatting about all things life and work, I was suddenly struck by a trait she and I have in common: hyper-independence. A buzzy word that didn’t enter most of our lexicons […]
The USPS Promotions for 2024 have started with a bang as we have seen more and more approvals for campaigns utilizing the Tactile, Sensory and Interactive promotion. Many of our clients have also already begun taking advantage of the Emerging […]
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