This is the third in a blog series exploring postal success strategies for nonprofit organizations. Every year, the United States Postal Service updates its Postal Promotions and Incentives programs, offering cost-saving opportunities for nonprofit direct mail campaigns. Utilizing these promotions […]
Cost Savings Tips
This is the second in a blog series exploring postal success strategies for nonprofit organizations. In today’s fundraising landscape, direct mail remains a vital engine for nonprofit success. However, with postage rates continuing to climb and potentially consuming up to […]
This is the first in a blog series exploring postal success strategies for nonprofit organizations. In today’s fundraising, direct mail is vital for nonprofits. From Acquisition to Acknowledgements, every touchpoint matters. Managing postage rate increases, program costs, and ensuring both […]
We now have the official release of some of the guidebooks for the 2025 promotions and are here to share the latest updates. These incentives are designed to help businesses innovate and save on postage costs while enhancing the value […]
The USPS Mailing Promotions for 2025 were announced this summer, and while we wait for the full rule books, we wanted to share the information we have right now. The USPS mailing promotions have been a vital part of many […]
We all want to make the link from donations to mailings simpler, right?! Well, we are in luck! As multi-channel marketing gets more and more commonplace, the United States Postal Service wants to encourage mailers to make the connections between […]
Wondering where our industry stands in the midst of postal reform, paper shortages, overseas imports, and more? Take a dive into our first Resource Report, where we bring our insight into the latest trends and updates affecting the market. Postal […]
Have you ever heard of calendar ganging, and were not sure what it means? Do you want to learn if joining our calendar gang and finding cost savings for your program is something you are interested in for the future? Look no further! The […]
Have you ever wanted to test a scented insert or bubbled envelope? Or maybe something with a pop-up image or sound chip? But the cost for the test just wasn’t where you needed it to be? Maybe testing during the […]
For the past six weeks, you have been hearing from subject matter experts on ways that you can find savings in your mailings by making a few changes to your creative and postal strategy. From formats and premiums, to ganging […]
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