We often see nonprofit mailers leverage both First Class and Marketing Mail for their fundraising direct mail programs. There have been some long-standing assumptions in place as to why one might choose one USPS mail class over the other. With […]
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Paper, labor, transportation shortages…oh my! I am sure you are well-aware of these nation-wide economic challenges that are impacting the direct mail supply chain and leading to not only increased prices, but longer lead times. There is no indication that […]
Starting on about October 1, the service standards for First Class letters, postcards, flat envelopes, parcels and some periodicals are expected to change. The Postal Service shared that this initiative is part of their “Delivering for America” 10-Year Strategic Plan, […]
Welcome back to our new Cost Savings Blog Series! Last week we kicked off the series with 3 tips to save money with paper stock changes. Next up in our cost savings series? INK! And how you can make simple […]
By now you’ve surely heard all of the brouhaha surrounding the paper market, coated papers in particular, and if you haven’t heard, I’d like a spot next to you under that rock. Multiple month lead times, suppliers (sending them SO much love) having to cancel jobs and […]
Week three of our cost savings blog series kicks off with one of our Production Directors, Gigi Shanahan! Gigi is tackling the topic of ganging and how you can take advantage of cost savings by looking at your program differently. […]
Welcome back to our new Cost Savings Blog Series! Last week we kicked off the series with 3 tips to save money with format changes. As with most budget items, there is no one-size-fits-all answer to your budget questions, but […]
Welcome to our new Cost Savings Blog Series! For the next 6 weeks, we will be highlighting some ways that you can find savings in your mailings by making a few changes to your creative and postal strategy. We are […]
Dear Industry Colleagues and Friends, This past month has presented me with a few incredible opportunities to resume some semblance of “normal” as far as societal engagement and interaction with actual 3D people – other than those in my “bubble.” […]
Last year, when we came to realize that the country would be closed longer than a few weeks, my wife and I began looking for clippers so we could (try to) make my hair look presentable on video calls. We […]
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