Studies show that by 2020, Millennials and Generation Z will make up a whopping 40% of all consumers. Let’s take a look at some key statistics to learn more about how these two rising generations behave in terms of philanthropy. […]
Digital Campaigns
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After months of planning and preparing, Production Solutions (PS) is eager to announce a minor relocation of office space and the infinite opportunities that lie ahead. Creating an open, modern atmosphere with ample natural light and areas dedicated to meeting […]
Direct marketers know the importance of deploying a message to the right people at the right time. In fact, many hours go into developing a strategy and plan to do just that. However, when a major external event occurs (think: […]
With my five collective years working on digital nonprofit marketing, I consider myself fairly new on the nonprofit scene. I tend to ask a lot of questions and I’d like to think of myself as a sponge; eager to soak […]
How are you holding up with your New Year’s resolutions? After all, the most difficult part is keeping up with it, right? The first two weeks are easy – your motivation, will, and drive are through the roof. Weeks 3-4 […]
As seen in the March 2018 edition of DMAW’s AdVents newsletter. Many nonprofits are looking to mail smarter, especially in our current climate of uncertainty coupled with rising print and postage costs. In some cases, that may mean mailing less, […]
Hopefully, by now you’ve heard about the postal services’ exciting new product, Informed Delivery! Some of you may even have run a campaign or two, but for those new to it, it’s time to Get Informed About Informed Delivery. A […]
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