Blog

08.23.18

Call to Action: Respond to the USPS Proposal on Non-Paper Based Components

UPDATE (10/3/18): The USPS issued a clarification on September 20th stating that IF the rules for enclosures changes, any new requirements will not go into effect until 2020 at the earliest. The industry has done a great job submitting opposition letters and the USPS has already received over 3,600 letters! Keep them coming and submit…

08.17.18

Top Facebook Advertising Mistakes Affecting Your Results (Part I)

Advertising on Facebook can be tricky. How can you be sure your ads are making an impact and leading to your desired outcomes? In part one of this two-part series, our digital experts list five of the top 10 Facebook advertising mistakes affecting your results: Following the 20% text rule Facebook has an idea of…

08.13.18

The Future is Simple with the USPS’s New Enterprise Payment System (EPS)

In an effort to simplify funding your various postal accounts, the United States Postal Service has rolled out their new “Enterprise Payment System” (EPS). The new system supports commercial, domestic, and international products and services including First Class, Marketing Mail, Electronic PO Boxes Online (EPOBOL) and Address Quality Products. The most exciting feature is that…

07.30.18

Are You Ready For Bridge 2018?

The 13th annual Bridge Conference, taking place from July 31st to August 2nd at National Harbor, is quickly approaching! At the perfect time of year due to fall fundraising, it is time to make sure your nonprofit organization has an impeccable plan in place with the proper cadence and content in messaging. At Bridge, you…

07.25.18

Finite Space, Infinite Productivity

After months of planning and preparing, Production Solutions (PS) is eager to announce a minor relocation of office space and the infinite opportunities that lie ahead. Creating an open, modern atmosphere with ample natural light and areas dedicated to meeting and collaborating, PS is moving from Suite 600 to Suite 500. Communicating with all departments,…

07.24.18

Why Choose Variable Data Printing?

Through the use of print, nonprofit organizations across the nation make an impact that lasts. Variable Data Printing (VDP) helps take their direct mail campaigns to a new level through its advanced technology allowing for greater personalization. As a form of digital printing, VDP enables elements such as text, graphics and images to be changed…

06.26.18

Where is the Future of Postal Rate Mailing Headed?

The mailing industry is seeing an abundance of ideas that might bring an end to what we’ve known as the CPI based increases over the past 12 years, but the jury’s still out on what the future may hold. Here’s the breakdown of what you need to know at this time:   Two postal reform…

06.20.18

Key Takeaways from DMAW’s Digital Day

We’re back! And with even more digital tools in our toolbox. Production Solutions (PS) team members were excited to take part in another well attended DMAW event, the Digital Day Forum on June 7 in Washington, DC. Held at the District Architecture Center, the single day event covered tech trends, digital discovery and how organizations…

06.11.18

Are you ready to MAIL ANYWHERE?

Throughout history, there have been moments in time that have forever altered the course of humanity. Minor shifts in a controlling organization’s previously convoluted regulations that lead to revolutionary, life-changing effects on those that abide by its rules. Only during these seminal events can one truly see the good in the overseeing organization. This is…

05.22.18

The Role of Direct Mail in Nonprofits

Did you know that 7-8% of nonprofits* are technically insolvent? 30% have lost money over the last three years and nearly 50% have less than one month of operating reserves. These figures are even more alarming as nonprofits are responsible for 5.5% of US GDP as well employing just over 10% of the workforce and…