We all know that things change And in the case of direct response art and copy, things can change multiple times Think that creative was final Think again You may find yourself in the middle of email...
The May/June Fundraising Success column by Willis Turner entitled “6 Ways to Motivate Donors” relates physics and the law of motion to fundraising and how to ‘put your donor in motion,...
Here’s Part 2 in our leadership lessons series inspired by the recent Bridge to Integrated Marketing and Fundraising Conference To see Part 1, click here As we mentioned last time, the amazing...
The United States Postal Service (USPS) has recently sent a survey to particular mail owners to obtain their feedback on how they would prefer the next price change to occur As you may know, the PRC...
November/December campaigns should top off properly cultivated relationships This article first appeared in “Fundraising Success” and can be found here Summer is finally here, and all I...
The Annual Bridge to Integrated Marketing and Fundraising Conference (Bridge Conference) is always a great experience – full of informative sessions, enthusiastic colleagues, and inspiring speakers...
