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08.07.14

Leadership Lessons from This Year’s Bridge Conference – Part 2

Here’s Part 2 in our leadership lessons series inspired by the recent Bridge to Integrated Marketing and Fundraising Conference. To see Part 1, click here. As we mentioned last time, the amazing keynote speakers at Bridge this year shed some light on a number of issues that are driving nonprofits to (or keeping them from)…

07.23.14

Leadership Lessons from This Year’s Bridge Conference – Part 1

The Annual Bridge to Integrated Marketing and Fundraising Conference (Bridge Conference) is always a great experience – full of informative sessions, enthusiastic colleagues, and inspiring speakers. This year’s keynote speakers shared some critically important knowledge and vital lessons with attendees. So begins part 1 of a 3-part series on Bridge, beginning with some key inspiration…

07.18.14

PS 2014 Bridge Conference Photo Album

Production Solutions and PS Digital attended the 2014 Bridge to Integrated Marketing and Fundraising Conference last week, and we had a great time doing it! With the flurry of activity these conferences bring, our mantra this year was calm, serenity and relaxation. The imagery of stacked stones in our booth display represented two themes: Balance…to demonstrate the…

07.18.14

Make an Impact: 5 Key Themes from Bridge 2014

Didn’t get to make it to this year’s Bridge Conference? Let your friends at Production Solution/PS Digital fill you in on the latest trends and advice from experts to help your organization have an even greater impact. Drowning Out Negative Voices Steve Nardizzi, CEO of Wounded Warrior Project, opened the conference with the much-debated topic…

07.15.14

What Keeps You Up at Night

Our friends at Rising Tide Direct have published a new survey…”What Keeps You Up at Night?” They’re asking you to take a very quick 11-question survey … to share your views on the biggest challenges to successful direct response fundraising-in your own work or that of your industry peers. Your response will help them set…

07.01.14

DMFA Says, “Let’s Talk Production.”

DMFA NY recently held a half day workshop entitled Let’s Talk Production where industry leaders gave advice on how to stay on top of a hectic direct mail schedule. What technologies and resources should you be tapping into to make each job run more smoothly? What’s the cost of postage these days?  What kinds of problems should you be…

06.24.14

5 Key Strategies for Successful Year-End Fundraising

There’s no doubt about it, year-end planning is critical. Research from Blackbaud, the leading nonprofit software company, shows that one third of charitable giving occurs in the last 3 months of the year. Additionally, over 35% of online giving happens in the last 3 months. But can you do it, and do it well, without…

05.08.14

Q.C. Tip: Test Your Emails!

How Does Your Email Render in Different Email Readers? Quality control tip: make sure to test your outbound marketing emails in a variety of email clients (email readers) as they will look different in each one…without a doubt. Your email will most likely be viewed using some combination of the following devices and email clients…

04.21.14

4 Must-Read Gems from Recent Direct Marketing Conferences and Articles

If you’ve been too busy to soak up all of the great content making the rounds at the recent direct marketing conferences and in the industry’s blogosphere, don’t worry! Production Solutions (PS) has been rounding up the must-reads for you so you don’t miss a beat. Here’s a look at some killer presentations; a few…

03.27.14

Three Basic Truths for Any Marketer

I’ve always been one to embrace change. I believe all change is ultimately good, regardless of how it is packaged. I firmly believe we grow as professionals…as people…when we look at change as an opportunity rather than shun it from a place of fear. Well, the excitement of change is at hand at Production Solutions….