In the world of non-profit direct mail fundraising, we are used to “flying blind” on certain things and having to adapt last minute to ever changing market forces, especially these days! Paper cost increases, labor shortages, and of course the […]
Postal Logistics
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We often see nonprofit mailers leverage both First Class and Marketing Mail for their fundraising direct mail programs. There have been some long-standing assumptions in place as to why one might choose one USPS mail class over the other. With […]
Paper, labor, transportation shortages…oh my! I am sure you are well-aware of these nation-wide economic challenges that are impacting the direct mail supply chain and leading to not only increased prices, but longer lead times. There is no indication that […]
Scene: Your home office, Zoom call number nine-hundred and sixty-three billion… DM team: Let’s mail a back-end premium! You: Great! We’ll need to talk ab- DM team: How quickly can you make it happen? You: We’ll need to resea- DM team: Can we […]
For the past six weeks, you have been hearing from subject matter experts on ways that you can find savings in your mailings by making a few changes to your creative and postal strategy. From formats and premiums, to ganging […]
Another great round of Cost Savings Tips to share with you is here – this time around Postage! With the upcoming postal rate increases going into effect on August 29th, it may be a good time to double check if […]
Welcome back to our new Cost Savings Blog Series! Last week we kicked off the series with 3 tips to save money with paper stock changes. Next up in our cost savings series? INK! And how you can make simple […]
Every new year – and every new postage increase – PS releases a new postage rate chart! The next proposed USPS postage increase is scheduled to go into effect Sunday, August 29th, 2021. You can find our latest 2021 PS […]
The USPS has elected to use virtually all of their pricing authority granted under the New Postal Rate Making Rules that went into effect this past January, to file a Second Postage Rate Change in 2021. This past Friday afternoon […]
In 1970, Gaylord Nelson, a junior senator from Wisconsin, Pete McCloskey, a Republican Congressman and Denis Hayes, a young activist, organized campus “teach-ins” on April 22 to encourage students to think about air and water pollution. 20 million Americans were […]
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