Insights
Engaging Donors Through Gratitude
Last year after getting married, I sat down to write “thank you” notes to our guests who had celebrated my husband and me with a gift. After five notes, I felt like I had the formula down. After 15, my eyes were starting to cross. After 20, I had to stop because they were all…
Now Is the Time to Try Informed Delivery!
Exciting news! The United States Postal Service (USPS) has a promotion set to go live this fall for any mailing that runs alongside an Informed Delivery campaign. We strongly recommend that our clients take advantage of this promotion! If you haven’t yet tested this innovative, free offering from the USPS, now is the time to…
We’ve Added a New Ingredient to the Mix!
We’ve been cooking up something awesome over here at PS! We spilled the beans recently about how our amazing Resource Team is one of the secret ingredients to our success, so we are thrilled to announce that we’ve added yet another layer of flavor to the mix! We pride ourselves on providing best-in-class production management…
What’s Going on with State Sales Tax Laws?
A few states recently introduced laws making it possible for them to require a seller to collect and remit sales tax on sales made into that state. These laws were driven by the U.S. Supreme Court’s ruling in the South Dakota v. Wayfair, Inc. case from 2018. Nonprofit mailers will potentially be impacted by these…
What the China Tariffs Mean for Nonprofits
Update: As of Tuesday 8/27/19, we are able to share that the Office of the US Trade Representative has confirmed that the following will go into effect: List 1, 2, and 3 tariffs currently at 25% will increase to 30% as of October 1 List 4a tariffs, currently slated to take effect at 10% on…
The PS Secret Ingredient
What makes for successfully managing direct mail campaigns during these times of uncertainty and volatility? When challenges arise how do we here at PS manage to keep our cool and pivot on a dime when a hurricane shuts down the entire eastern seaboard, or when wildfires rage through a state shutting down west coast post…
Leveraging Direct Mail Innovations
Recently, our President, Ben Harris, had the opportunity to share insights on how Production Solutions (PS) leverages innovation in direct mail to continue thriving in a multi-channel world at the Direct Marketing Association of Washington’s (DMAW) Data Strategy Forum. Two topics on our radar are the USPS Informed Delivery Program as well as Variable Data…
Informed Delivery for Nonprofits 101
The PS Team is pleased to share our information-packed webinar about the USPS’s Informed Delivery product! Our postal specialists, Carolyn Angelini and Alex Newell provide key insights and best practices learned from our experience managing informed delivery campaigns. Check it out, and be sure to get in touch with us should you have any additional…
Is it Time for a Direct Mail Program Health Check?
There are a multitude of factors to consider when it comes to the execution of your direct mail program. Every single campaign presents opportunities and challenges from new package format ideas to unforeseen supply chain issues that can arise from circumstances beyond anyone’s control. Volatility in the various commodity markets, a weather event or the…
Up Next From USPS: Informed Address
In the last few years, the United States Postal Service (USPS) has put an emphasis on enhancing both the mailer and customer experience by evolving the marketing efforts in a digital world. In addition to the launch of Informed Delivery in 2017, which has seen great success (as in over 15 million users and counting),…