Insights

The mailing industry is seeing an abundance of ideas that might bring an end to what we’ve known as the CPI based increases over the past 12 years, but the jury’s still out on what the future may hold. Here’s the breakdown of what you need to know at this time:   Two postal reform…

We’re back! And with even more digital tools in our toolbox. Production Solutions (PS) team members were excited to take part in another well attended DMAW event, the Digital Day Forum on June 7 in Washington, DC. Held at the District Architecture Center, the single day event covered tech trends, digital discovery and how organizations…

Throughout history, there have been moments in time that have forever altered the course of humanity. Minor shifts in a controlling organization’s previously convoluted regulations that lead to revolutionary, life-changing effects on those that abide by its rules. Only during these seminal events can one truly see the good in the overseeing organization. This is…

Did you know that 7-8% of nonprofits* are technically insolvent? 30% have lost money over the last three years and nearly 50% have less than one month of operating reserves. These figures are even more alarming as nonprofits are responsible for 5.5% of US GDP as well employing just over 10% of the workforce and…

Direct marketers know the importance of deploying a message to the right people at the right time. In fact, many hours go into developing a strategy and plan to do just that. However, when a major external event occurs (think: natural disaster, political decision, etc.), do you have the rapid response framework in place to…

As seen in the March 2018 edition of DMAW’s AdVents newsletter.  Many nonprofits are looking to mail smarter, especially in our current climate of uncertainty coupled with rising print and postage costs. In some cases, that may mean mailing less, either through careful list segmentation or potentially culling lapsed or expired donors. However, in other…

Hopefully, by now you’ve heard about the postal services’ exciting new product, Informed Delivery! Some of you may even have run a campaign or two, but for those new to it, it’s time to Get Informed About Informed Delivery. A subscriber of Informed Delivery can see the mailpieces coming in their mailbox every day via…

There are many crucial components to efficient and effective direct mail fundraising and we believe nonprofits are best served when there is an expert from each discipline, collaborating together, but contributing from the perspective of their specific area of expertise. Production management is ours.    During this week’s DMFA Production Seminar in Boston, MA, attendees…

How are you holding up with your New Year’s resolutions? After all, the most difficult part is keeping up with it, right? The first two weeks are easy – your motivation, will, and drive are through the roof. Weeks 3-4 and as we move into the beginning of February is where the real test begins….

Did you know nearly four million employees in the U.S. telecommute?* That’s almost 3% of the entire workforce. Clearly, there must be something to this whole “working-from-home” phenomenon. Here at Production Solutions, we are proud to have over 40% of our employees telecommute at least a two days per week and the benefits are distinct:…